A working prototype of how Notion's own GTM team could run end-to-end on Notion + Notion AI from ICP scoring to weekly digest to agent library. Go to
This hub replaces the typical CRM + wiki + project tracker + spreadsheet sprawl with one connected workspace that any modern GTM team can adopt in an afternoon. It is purpose-built for Notion's actual ICP (AI labs, modern fintech, design tools, dev infra, and consumer/marketplace companies in the 100–2,000-employee, Series B–D band). You can easily adjust it to your needs no matter what organization you work for.
If you read nothing else: open the Opportunities database and sort by ICP Score descending. That single view encodes the entire thesis.
| Block | What it does |
|---|---|
| Opportunities | Pipeline DB with ICP score, tier formula, deal size, plan target, current tool stack, AI summary |
| Prospects & Customers | Account 360 with vertical, headcount, existing Notion footprint, tools to consolidate, pipeline rollup |
| Meeting Notes | Structured call records with sentiment, buyer roles, AI Debrief, action items |
| ICP Scoring Worksheet | The 6-dimension rubric used to compute every account's score |
| Agent Library | 8 GTM agents (Pipeline Pulse, RFP Responder, Meeting Debrief Generator…) with triggers + prompts |
| Tool Consolidation Calculator | Per-account inventory of Confluence/Coda/Asana/Quip/Monday seats Notion can absorb |
| Expansion Playbook | The Free → Plus → Business → Enterprise → Expansion motion, mapped stage-by-stage |
| Weekly GTM Digest | Auto-generated TL;DR of the pipeline every Monday morning |
The scoring rubric was reverse-engineered from public Notion customer stories (Ramp, OpenAI, Figma, Headspace, Match) and the Pocus RevOps playbook on Notion's GTM. Six weighted dimensions:
Full rubric, examples, and scoring math live on the ICP Scoring Worksheet sub-page.